About - People Stories
Video content for the charity and third sectors is a special passion of mine. I have a background in content marketing and writing for the charity sector and I absolutely love bringing a video voice to individuals and causes whose story really needs to be heard. Using stylish filmmaking techniques, I love nothing more than letting people in need tell their stories on video.
The power of video content when it comes to third sector causes is clear. When the BBC journalist Michael Burke aired his groundbreaking report on the Ethopian famine in 1984, it paved the way for a global response in the form of Live Aid and Comic Relief which still runs today. Powerful images can promote a powerful response. An online video for your campaign or cause can quickly and succinctly get a message across over the internet to a potentially global audience. Today, social media platforms allow for endless sharing of links and can be used effectively for gaining grant funding and political messaging, amongst other things. It’s also a great way for an organisation to be more transparent with the wider public – allowing audiences to hear from the individuals or groups you spend your time helping.
I’ll work with you from the development stage. Together, we can shape exactly what needs to be said on video, referring to your organisation’s core values and principles. Having another collaborator to bounce ideas off at this stage is so important, because you need the wider public to be on-board with the message as soon as possible. We’ll also look at the best way to render that message into video form, utilizing all the tools available from professional filmmaking equipment, motion graphics and even drone photography.